BPMA News April 2010

Bpma news April 2010

The bpma launched a new campaign at the Technology for Marketing show in March aimed at helping buyers through the supplier selection process and the importance of using bpma members. Called Protect your brand ,the campaign was supported by leaflets and mousemats at the show. The bpma plans to continue the message at a number of marketing lead shows in 2010.

The bpma will roll out its regional programme in May 2010 aimed at bringing members closer together. Director General of the bpma, Gordon Glenister explained, We have been very aware that some of our events have been very London and South East centric and we decided to appoint 9 Regional Directors to help us bring our members together on a more regional basis. Some of these events will be social and others very business focussed.

The bpma will soon be launching its new Sourcing tool to buyers. This is a major step forward and be buyer focussed. The current bpma site does not allow for image search merely member companies. This will give bpma distributor members a great opportunity to win more business.